April 2004 International Home Furnishings Market News

 
For Immediate Release
Contact: John Jokinen, 828-437-1991
johnj@ejvictor.com
 
 

Julia Gray – Ingenious Inspirations.

Julia Gray -- The name is synonymous with furniture that is noted for its ingenuity in design, bold mixing of old-world elements with today’s functionality and fresh inspirations of positioning.
This season – the collections’ fourth with E.J. Victor – is no exception.

An 18th-Century Swedish poster bed is the cornerstone of Julia Gray’s April 2004 introductions.
With Julia Gray’s trademark usage of extraordinary decorative finishes, the bed is available with either veneer or upholstery panels in the headboard and footboard. Delicate gold leafing will accent the hand-painted finishes which include creamy white and soft green colors.

The carved and shaped posts – with the headboard posts taller than those at the foot – feature delicate carving and shaped fluted relief. The headboard and footboard are distinguished by a gentle sweeping silhouette.

A European-styled metal bracket spans the two headboard posts.

Other Julia Gray furniture being introduced during the April market includes her three-piece Sheraton-styled Wall Unit in her stunning black chinoiserie, hand-painted finish. This is the same finish that highlights her 105"-tall four poster bed.

Additionally, several occasional and accent items will round out the Julia Gray introductions.
First unveiled in April 2002, the Julia Gray collection is comprised of dazzling, decorative, hand-painted European reproduction wood and upholstered furniture. Most of the signature items feature the artistic application of eglomise.

Julia Gray’s unique design and finish has quickly positioned the collection as one E.J. Victor’s fastest-growing and successful collections. "The response at retail of our Julia Gray furniture has been excellent," said John V. Jokinen, president and CEO of E. J. Victor.

Ms. Gray is internationally recognized for creating reproduction collections that take inspirations from the full panorama of decorated furniture – English, Continental, Western and Asian.

Edward W. Phifer, III, Joseph B. Manderson and John Victor Jokinen founded E.J. Victor in 1990 in Morganton, NC. Together, the founders created a corporate culture that maintains an unwavering commitment to preserving time-honored, local construction methods used to create exquisite furniture for the home.

 
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